When it comes to hype, it’s hard to beat blockchain. You can’t go a day without a story about it in the trade or business press. Despite all the hype, blockchain merits a discussion and serious consideration as the upside benefits for its use and application in the fresh food supply chain is significant. But, at this point, is blockchain a technology looking for a problem to solve, or a way of solving a known problem? And, how does implementing blockchain relate to your existing business processes? Can or should blockchain replace your current systems or is a hybrid model the best? Where should you start?
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